Vol. 68 No. 55 (2020): International Conference on Intellectual Property and Entrepreneurship

 “International Conference on Intellectual Property and Entrepreneurship”. Held on 20-02-2020 Organized by: Department of Commerce, Holy Cross Home Science College, Thoothukudi, Tamilnadu. India.

Published: Jan 30, 2020

Articles

Role of Women Participation in the Distribution of Seafoods in Thoothukudi District

Role of Women Participation in the Distribution of Seafoods in Thoothukudi District

 1-7 Ms.O. Sony, Dr.M. Jeyakumari

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Start-Up – A Case Study of Fast Track Cabs

Start-Up – A Case Study of Fast Track Cabs

 8-13 G.Maria Delicia Helina, V. Sornaganesh

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Importance of Intellectual Property Rights on Video Gaming Industry

Importance of Intellectual Property Rights on Video Gaming Industry

 14-18 A. Prathiba, Dr . D. Janis Bibiyana

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A Study on Socio Economic Condition of Green Entrepreneurs in Killiyoor Taluk of Kanyakumari District

A Study on Socio Economic Condition of Green Entrepreneurs in Killiyoor Taluk of Kanyakumari District

 19-26 Dr.T .Vijayakumar

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An Initiative Transformation of Online Food Delivery with Special Reference to Zomato

An Initiative Transformation of Online Food Delivery with Special Reference to Zomato

 27-33 Mrs. R. Tiffany, Dr. V. Sangeetha

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Different Schemes and Benefits for Empowering Women Entrepreneurship

Different Schemes and Benefits for Empowering Women Entrepreneurship

 34-38 Dr.J.Elizabeth vijaya, Dr.K. Sudha, Dr.V.C .Jeyaratha

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Impact of Green Marketing Initiatives on Consumer Buying Behavior

Impact of Green Marketing Initiatives on Consumer Buying Behavior

 39-42 R.Anish Catherin

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Socioeconomic Condition of Apple Cultivators in Jammu and Kashmir (India)

Socioeconomic Condition of Apple Cultivators in Jammu and Kashmir (India)

 43-52 Lt.Dr.M .Jagathish, Mrs. R.Raghi

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Role of Intellectual Property Rights in the Fashion Industry

Role of Intellectual Property Rights in the Fashion Industry

 53-57 Dr. S. Santhana Kamala

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Consumer Perception of Green Marketing With Special Reference to Organic Food Products in Tirunelveli District

Consumer Perception of Green Marketing With Special Reference to Organic Food Products in Tirunelveli District

 58-63 M. Arunkumar Victor, Dr. B. Revathy

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INNOVATION IN GREEN ENTREPRENEURSHIP: AN OVERVIEW

INNOVATION IN GREEN ENTREPRENEURSHIP: AN OVERVIEW

 64-72 Mrs. P. Antony Perpectual Felishia, Dr. Y. HemaLatha

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CREATIVITY AND INNOVATION IN ENTREPRENEURSHIP

CREATIVITY AND INNOVATION IN ENTREPRENEURSHIP

 73-78 Dr. D. Annie Angel Mercy, J.Jenifa Priya

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IMPACT OF INTELLECTUAL PROPERTY ON SELECTED INDUSTRIES / SECTORS

IMPACT OF INTELLECTUAL PROPERTY ON SELECTED INDUSTRIES / SECTORS

 79-82 Dr. V.C Jeya Radha, Dr.J.Elizabeth Vijaya, Dr.K. Sudha

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RURAL ENTREPRENEURSHIP IN CHALLENGES AND OPPORTUNITIES

RURAL ENTREPRENEURSHIP IN CHALLENGES AND OPPORTUNITIES

 83-90 M. Esakkimuthu, Dr. B. Revathy

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Intellectual property rights: An overview of industrial property

Intellectual property rights: An overview of industrial property

 91-100 Dr.S.Sheeba Gladis

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Idea, Innovation and Invention in India Post – A Centric Approach

Idea, Innovation and Invention in India Post – A Centric Approach

 101-108 F. Praveena, Dr.Y .Hemalatha

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An Overview of Entrepreneurial Competencies

An Overview of Entrepreneurial Competencies

 109-116 Dr. H. Sajeena

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THE IMPACT OF SKILL DEVELOPMENT ON WOMEN EMPOWERMENT IN THOOTHUKUDI DISTRICT

THE IMPACT OF SKILL DEVELOPMENT ON WOMEN EMPOWERMENT IN THOOTHUKUDI DISTRICT

 117-126 Mrs. T.Sangeetha Sudha, Dr. J.Angel Beulah Gracelin

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AWARENESS AMONG CONSUMERS ABOUT GREEN MARKETING IN THOOTHUKUDI DISTRICT

AWARENESS AMONG CONSUMERS ABOUT GREEN MARKETING IN THOOTHUKUDI DISTRICT

 127-135 Dr. G .MUTHULAKSHMI

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Performance of Rural Women Entrepreneurs in Kannyakumari

Performance of Rural Women Entrepreneurs in Kannyakumari

 136-140 Dr. K.Bahavathi Thangam

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ADVENT OF WOMEN HOMEPRENEURS AND MOTIVATIONAL FACTORS INFLUENCING THEM TO START BUSINESS FROM HOME

ADVENT OF WOMEN HOMEPRENEURS AND MOTIVATIONAL FACTORS INFLUENCING THEM TO START BUSINESS FROM HOME

 141-148 R. Nishanthini

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ENTREPRENEURSHIP CHALLENGES AND OPPORTUNITIES TO WOMEN

ENTREPRENEURSHIP CHALLENGES AND OPPORTUNITIES TO WOMEN

 149-157 S. Veniswari, Dr. B. Revathy

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